ENYA 佳懿 PAN
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Enya Pan is an interdisciplinary designer, research rabbit hole enthusiast, and recent Brown|RISD Dual Degree Program graduate.

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BRANDING DATA PUBL
MOTION TYPE WEB CONCEPTUAL
© 2024 by Enya Pan

2.        

The Lawnmower Museum 

// MAY 2024
BRANDING
TYPE The British Lawnmower Museum is England’s foremost garden machinery collection, multi-award winning unique museum of over 250 restored machines. Adapting this to the US, the fresh new supergreen lawns offered an escape from monochrome life in the cities—a brightly-colored consistent landscape that mirrored the aesthetic and racial uniformity of 1950s suburbia, where a perfect lawn became the very symbol of the American Dream and suburban success in post-WWII America.

In designing the identity system, I deconstructed the museum to arrive at the following themes: cutting grass, cookie-cutter homogeneity, and the anti-lawn movement where the act of lawnmowing becomes inherently political.